Why I Chose to Self Publish

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Self Publishing wasn’t the first publishing path that appealed to me. Nor were small presses. Like many writers, I figured I’d need a literary agent, because they’re the gatekeepers of middling to large publishing companies and because I didn’t know much about book marketing. Then I worked with multiple critical readers, discovered how difficult it is to know when you’ve finished editing, and figured an editorial agent would do nicely. But when I really thought about it, I was facing down all the usual querying obstacles, plus a couple of large experience-related and some personal ones. The following are the factors I weighed and measured before deciding to self publish my first trilogy.

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Author Newsletter, The Basics

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Unlike social media posts, your author newsletter is a direct line to people interested in hearing from you, and receiving your content. It sits in an inbox where interested people can read it a their leisure, instead of on a social media feed where it may be drowned out by thousands of posts vying for attention. Newsletters effectively reach your people, but what you can offer in yours to make it worthwhile for your subscribers?

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Author Website Tips

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Deciding what to put on your author website can seem daunting, especially if you publish it before your first book. But your author bio and writing samples can go on your site, and you can start blogging at any time. I’ll suggest site content, and give tips on carefully selecting your theme in this post. I’ll also recommend pluggins for Wordpress (sorry, I don’t do Wix or Squarespace, though I hear good things). Ultimately, I’ll share what I’ve learnt tweaking my site and blog over the past ten months (yes, as an unpublished author 😉), to help you hit the ground running with yours.

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Social Media For Writers

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Social media is an ideal space to think about how you present and to begin interacting publicly as a writer. Twitter and Instagram have thriving Writing Communities, where you can find your tribe. A Facebook page (or Instagram) are great spaces to share your writing life and books with personal contacts, while any of these plus Pinterest, Youtube and others are potential spaces to reach readers and promote your published works. So which social media is most appropriate to you as a writer, which account is best to start with and how do you get started?

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Crafting a Quality Book Pitch

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With thousands of pitches set to pour through Twitter’s #Pitmad feed for literary agent and indie publisher perusal on Thursday, its time to tell you everything I know about crafting a quality pitch (illustrated with tweet pitch examples, though advice here also applies to query letter pitches). I’ll also give you advice on preparing for pitch party days, which can be chaotic, stressful and discouraging if you participate on your own.

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Writing Community Hashtag Guide

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Hashtags boost tweet and post impressions, and on Twitter and Instagram alike, they can help you connect with writers in the #WritingCommunity, and with readers. There are specific hashtags for writing stages, genres, types of writers, promoting books and more. I’ve categorised hashtags by type and purpose to boost your visibility and help you find whatever you’re seeking in Twitter and Instagram’s Writing Communities.

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